Marketing Tip #26: Follow the “K.I.S.S.” Principle
What does KISS stand for? “Keep It Simple Stupid”.
This U.S. Navy design principle originates back to 1960 and holds so much truth to it from a marketing standpoint.
:::Here are my favorite “KISS” tips:
• keep graphics clean and easy to read by using the same font (no more than 2 different font styles)
• whether it’s a social media post, email or website page, keep wording simple and to the point
• feeling wordy? Break things up with bullet points or dividers
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