16112849_1074193599358098_9053668063665045154_o.jpgMarketing Tip #28: Cross-Market

Cross-marketing is the concept of partnering with a business that offers a product or service that compliments what you offer.

—How to cross-market:
• Make a list of local businesses that share your target market
• Develop an action plan
• Create an intro letter and follow-up process
• Set up a meeting to discuss working together
• Set up a social media and email trade plan
• Turn their clients into yours and vice versa!
• Build community involvement and work together!

:::Cross marketing is my favorite type of marketing! It’s fun getting to know local
business owners that have a similar drive and passion. It’s really a win-win for everyone!

—Need help implementing a cross-marketing plan? Drop me a note, I’d love to

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