MARKETING TIP #28: CROSS-MARKET

16112849_1074193599358098_9053668063665045154_o.jpgMarketing Tip #28: Cross-Market

Cross-marketing is the concept of partnering with a business that offers a product or service that compliments what you offer.

—How to cross-market:
• Make a list of local businesses that share your target market
• Develop an action plan
• Create an intro letter and follow-up process
• Set up a meeting to discuss working together
• Set up a social media and email trade plan
• Turn their clients into yours and vice versa!
• Build community involvement and work together!

:::Cross marketing is my favorite type of marketing! It’s fun getting to know local
business owners that have a similar drive and passion. It’s really a win-win for everyone!

—Need help implementing a cross-marketing plan? Drop me a note, I’d love to helplc@lindsaycummingmarketing.com

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s